A cookie is an alphanumeric set of characters that a website transfers to the cookie file of the browser on your computer so that a website can remember who you are to, for example, customize website content and create a better browsing experience. A cookie will typically contain the name of the domain or website that created the cookie, the “lifetime” of the cookie, and an alphanumeric value, usually a randomly generated unique number to identify the cookie.
Similar technologies may be used instead of or in conjunction with cookies, such as web beacons, which are small, non-recognizable pictures downloaded to your computer when a specific website is loaded.
To help us recognize you as a unique visitor (just an alphanumeric identifier) when you return to our Sites.
To allow us to tailor content or advertisements to match your preferred interests.
To avoid showing you the same advertisements repeatedly.
To support sales activities and provide direct marketing communications to you if you have consented to receive such communications.
To compile statistics that allow us to understand how users interact with our Sites, such as from which web page a user visited prior to arriving at our Sites, how long users remained on one of our Sites’ pages, and what website users visited directly after they left the Securelink.com domain of our Sites.
To help us improve our Sites.
To protect the security of our Sites.
Cookies we use may collect such information as IP address, mobile identifier and the browser and type of operating system of the device you used to access our Site and certain activity data of the device, such as pages viewed and links clicked.
Our Sites use the following categories of cookies:
Required Cookies: Required cookies are necessary for the operation, maintenance and/or security of our Sites.
Performance and Functionality Cookies: Performance cookies collect information about how visitors use our Sites, such as which pages visitors go to most often and if they receive error messages from web pages. For example, we may use third parties to help us understand how visitors engage with our Sites. This means that when you visit our Sites, your browser automatically sends certain information to these third parties. This includes, for example, the web address of the page you’re visiting and your IP address. Functionality cookies remember choices you make (such as your language or the region you are in) and provide enhanced or more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages you can customize.
Targeting and Advertising Cookies: These cookies are used to deliver advertising more relevant to you and your interests. They are also used to limit the number of times you see a certain advertisement as well as help measure the effectiveness of the advertising campaigns. They are usually placed by third-party advertising networks with our permission. They remember that you have visited a website and may share this information with other organizations such as advertisers.
Two types of cookies may be used on our Sites: session cookies (which are temporary cookies that remain in the cookie file of your browser until you leave the site) and persistent cookies (which remain in the cookie file of your browser for longer though the time period will depend on the lifetime of the specific cookie).
Disabling and Enabling Cookies
You can use your browser or device settings to review and erase or delete cookies at any time. Note that by disabling certain categories of cookies you may be prevented from accessing some features of our Sites, certain content or functionality may not be available, or the Sites may not operate correctly.
Depending on your location, you may also opt out of third-party cookies relating to behavioral advertising by visiting the following websites:
Digital Advertising Alliance (DAA): http://www.aboutads.info/choices/
Network Advertising Initiative (NAI): http://optout.networkadvertising.org
Opting out does not mean you will no longer receive online advertising. It does mean that the company or companies from which you opted out will no longer deliver ads tailored to your browsing preferences and usage patterns. You may temporarily continue to see some tailored ads produced from ongoing advertising campaigns.
Do Not Track
There are different ways to prevent tracking of online activities. Some web browsers may allow you to enable a do-not-track feature that alerts the websites you visit that you do not want your online activities to be tracked. Our Sites may not recognize or react in response to do-not-track signals. At present, no generally accepted standards exist on how companies must respond to do-not-track signals. In the event a final standard is established, we will assess and provide an appropriate response to these signals.